Friday, July 20, 2007

Bibendum, the Michelin Man, is one of the world's oldest trademarks

Did you know that Bibendum the Michelin Man, was introduced in 1898 and is one of the world's oldest trademarks?

Here the story of how Bibendum came to be.

1 comment:

Terry Maguire said...

Here is another Bibendum link with even more directly from Michelin - http://bibendum-in-museums.michelin.com/indexen.htm